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Do you want your product(s) to succeed in the international or local markets?  Are you aware that the right package is very important just as the quality of the product itself?

According to, ‘every year, 95 percent of new products fail. The reason is simple: Most customers don't have the time or energy to weigh the advantages and disadvantages of the products in their shopping carts, so they use a shortcut to make their decision. That shortcut is your product's packaging.’

Also, some exporters of products especially edible ones from Africa have had their products being rejected from entry into USA and  some European countries often because the packaging does not meet certain standards. Why take the chances of expending so much money in developing a product only for it to be rejected in the international market or record low sales in local markets due to your reluctance to expend so much on its packaging? Of important note, however, is that good or right packaging is not always about how expensive the pack is but knowing what to do for each product packaging.

That is the reason this programme ‘PACKAGING A-Z (From Design to Production of Packages For Various Products) by A-Z SME Network presents a good opportunity to acquire the knowledge you need to give your products better chances of sales locally and internationally with good packaging.

DATE: April 20th

TIME: 9am to 4pm

VENUE:  Four Points by Sheraton, Oniru Chieftaincy Estate, Lekki, Victoria Island

ENQUIRIES, call: 08033025886, 08023128537, 08033411535

One-on-One consultancy services will be available with equipment manufacturers and packaging companies and with A-Z sme network team

Also, see:

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